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Link Building & Link Bait for SEO

What is Link Building? Link building is a very important part of Search Engine Optimisation. Put simply, people link-build in order to create links to a website which they want to optimise for the...

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The latest news from Google – Penalties for those who over-SEO their websites…

Finally Google have announced something that we in the SEO industry have been expecting for some time– a penalty for websites who purposely over-optimise in an unscrupulous, non-user friendly way. This...

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Off-Page SEO Tools

In Off-Page SEO, building natural authoritative links is a large part of the work that goes towards improving the search ranking of a site. Given Google’s constant strides towards making their search...

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The Basics to Finding and Fixing Duplicate Content

Duplicate content is probably the single most common problem we come across when auditing client’s sites. Given the frequency of this issue I thought a quick and simple guide to what it is, why it’s a...

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